Online Instant Donation Pages

Online Instant Donation Pages

Learn what an instant donation page is, where to use it and how to create one by simply copying and adjusting your main donation page.

About this course

Have you ever heard of an “instant” donation page? We didn’t think so.

What is an instant donation page, and what makes it “instant”? How will it help me raise more money in ways that my current donation page(s) are NOT already?

And how easily can I implement this into my online fundraising strategy?

In this focused application session, we will introduce you to the instant donation page, showing you where to use it, why it works, and how you can easily create one by making adjustments to a copied version of your main donation page. This session also includes a detailed template which is based on data from 50+ instant donation page field experiments.

Curriculum

  • What is an instant donation page and why do we need to learn it?
  • Why does an instant donation page work? Is it even right to use?
  • How is the instant donation page different from the main donation page?
  • How is the introductory text different? What do I need to do to make it work?
  • How is the main message differently for an instant donation page?
  • Do I use in-line premiums and incentives on instant donation pages?
  • How do you donation selection in instant donation page situations?
  • What is an example of an organization applying these principles all at the same time on an instant donation page?
  • Quiz: Online Instant Donation Pages

About this course

Have you ever heard of an “instant” donation page? We didn’t think so.

What is an instant donation page, and what makes it “instant”? How will it help me raise more money in ways that my current donation page(s) are NOT already?

And how easily can I implement this into my online fundraising strategy?

In this focused application session, we will introduce you to the instant donation page, showing you where to use it, why it works, and how you can easily create one by making adjustments to a copied version of your main donation page. This session also includes a detailed template which is based on data from 50+ instant donation page field experiments.

Curriculum

  • What is an instant donation page and why do we need to learn it?
  • Why does an instant donation page work? Is it even right to use?
  • How is the instant donation page different from the main donation page?
  • How is the introductory text different? What do I need to do to make it work?
  • How is the main message differently for an instant donation page?
  • Do I use in-line premiums and incentives on instant donation pages?
  • How do you donation selection in instant donation page situations?
  • What is an example of an organization applying these principles all at the same time on an instant donation page?
  • Quiz: Online Instant Donation Pages